Training

FOR REGISTERED MEDICAL DOCTORS

source link Going Beyond Disease Management

 

Medical Professionalism – A new focus on communication

go to link Speaker – Dr. Shalini Ratan (MBBS & MD (Delhi), A Medical professional with 15 years of experience in Medical Marketing, Healthcare Training & Communication.)

SESSION

4 HOURS – 20 SEATS

What Does a Patient Want?

 

tofranil cost uk Changing Face of Healthcare
Doctor & Patient – A changing relationship

Role of the Patient in Healthcare
Value of patient satisfaction

Patient Centered care
Disease centric Vs Patient centric approach

Doctor-Patient Communication
Empathy- the key element of communication

Speaker – Dr. Shalini Ratan (MBBS & MD (Delhi), A Medical professional with 15 years of experience in Medical Marketing, Healthcare Training & Communication.)

Speaker – Bhranti Patel (A Certified Leadership Coach & Councilor with > 10 years experience in Learning & Development, and Behavioural facilitation.)

WORKSHOP

8 HOURS – 20 SEATS

Doctor – Patient Relationship in the Modern Context

 

Changing face of Healthcare
Doctor & Patient – A changing relationship


Role of the Patient


Challenges of a New age Doctor

Medical Professionalism
Doctor as a Social Entrepreneur

Patient Centered Care
Disease centric Vs patient centric approach


Understanding patient behaviour

Doctor – Patient Communication
Empathy – the key element of communication

Understanding SELF
Self Reflection on Attitude, Thinking, Behaviour

Speaker – Dr. Shalini Ratan (MBBS & MD (Delhi), A Medical professional with 15 years of experience in Medical Marketing, Healthcare Training & Communication.)

Speaker – Bhranti Patel (A Certified Leadership Coach & Councilor with > 10 years experience in Learning & Development, and Behavioural facilitation.)

FOR MARKETING PROFESSIONALS

SEMINAR

2 HOURS

Building Global Brands

Value Based Brand Management

By Mr. Genesh Kuriakose (Global brand management consultant and visiting faculty at Start up village, Cochin)

Brand management is the science of developing brand association, not just advertisement

Who to Attend

Managing directors, Marketing director, Directors, CMO, CEO, Brand manager, Sales manager, Business development manager, Brand executives, etc

SESSION

4 HOURS

Understand the Tools and Technique to Create Winning Brands

Value Based Brand Management

By Mr. Genesh Kuriakose (Global brand management consultant and visiting faculty at Start up village, Cochin)

Learn To
Reduce brand promotional expences.


Increase brand’s market share, sustainability and profitability.


Create brand alliance.


Identify and reflect brand’s core value among customers.


Create brand leaders.


Ensure consistent brand promotion with assured return of investment.


Develop product innovation.

Who to Attend

Managing directors, Marketing director, Directors, CMO, CEO, Brand manager, Sales manager, Business development manager, Brand executives, etc

WORKSHOP

8 HOURS

Together let’s create a brand leader

Value Based Brand Management

By Mr. Genesh Kuriakose (Global brand management consultant and visiting faculty at Start up village, Cochin)

Learn To

Reduce brand promotional expences.


Increase brand’s market share, sustainability and profitability.


Create brand alliance.


Identify and reflect brand’s core value among customers.


Create brand leaders.


Ensure consistent brand promotion with assured return of investment.


Develop product innovation.


Identifying the core value.


Integrating the core value to business process.

Who to Attend

Managing directors, Marketing director, Directors, CMO, CEO, Brand manager, Sales manager, Business development manager, Brand executives, etc